Jordan is also known for his product endorsements. He fueled the success of Nike’s Air Jordan sneakers which were introduced in 1984 and remain popular today. Jordan also starred as himself in the 1996 film Space Jam. In 2006, he became part-owner and head of basketball operations for the Charlotte Bobcats (now Hornets) and bought a controlling interest in 2010. In 2014, Jordan became the first billionaire player in NBA history. With a net worth of $2.1 billion, he is the fourth-richest African-American, behind Robert F. Smith, David Steward, and Oprah Winfrey.